InvestmentspendshoulddriveSG& chanel2012時尚女王新款目錄;AdeleverageinF2013F2013willbeaninvestmentyearforCoach.Thecompanyplanstoincreasemarketing(especiallyin1Q)andwillincurexpensesasitacquirestheretailoperationsofsomeofitsdistributorsinAsia chanel香奈兒中文官方網站.Italsoplanstoenhanceitsdigitalstrategy 香奈兒中文官方網站.Whilethesemovesarepositiveforthelongrun,itwillresultinelevatedSG&AinF2013.Wearemodeling190bpofSG&Adeleverageto42 www.chanel181.com.1%inF2013E 香奈兒包包.
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